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WYD Rio2013 Products and Brands

FAQs

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1
Permission needed for using the WYD Rio2013 name or logo?

Yes, the World Youth Day brand is a registered brand owned by Mitra Arquiepiscopal from Rio de Janeiro, which retains its exclusive use. Whatever use of the logo or the WYD name must get the authorization or a process of licensing.

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2
Licensing - what is it?

It's the concession of the right to use a certain brand (like in the case of WYD) by others, during a specific period, for a specific goal, should it be products, services or images and which will, usually, generate a profit to the owner of the brand through royalties.

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Which products can be licensed?
All and every product can be licensed if it follows the policies and principles of the event. Every suggestion will be analysed but is still subject to approval by the organization.
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4
Who can license the brand?
Any company or organization is qualified to license a brand as long as it has the means to develop , produce and distribute the licensed product to the consumer.
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How can I license a brand?
The owner of the brand and the organizers of the event attributed to Angra Marcas e Merchandising , a licensing company , implement a licensing program and manage the potential candidates. In case of interest, please contact Joana Bittencourt, at phone +55 (21) 24915000, or by email: joana@angramarcas.com
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6
Can I produce WYD products to sell in my parish?

No, you can only produce the products with the WYD logo if you've gone through the licensing process, by contacting Angra Marcas.

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7
Making WYD products to sell

You will have to go through the licensing process. Contact Angra Marcas, the company which is responsible for the brand, to get more information. Contact: Joana Bittencourt: joana@angramarcas.com + 55 (21) 2491 5000.

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Advantages of licensing the WYD brand?

The advantages are the association of your product to the values and concepts linked to WYD, wide media exposure and broadcasting, new sales channels, increased sales, besides our assistance to help you better develop the partnership.

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9
Can I use the WYD logo on my parish t-shirt?

A personalized product has been developed to provide to parishes, which can be bought in any quantity with the company duly authorized to receive immediate supply. You can make you order through email: jmj2013@camisadimona.com.br with CC to: joana@angramarcas.com Or through these phone numbers: RJ: + 55 (21) 3527-0011 SP: + 55 (11) 4063-9273 PR: + 55 (41) 4063-9274

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10
Official WYD t-shirts

The official WYD t-shirts are available for purchase from the best-selling spots in Rio, online at our site and in the market in general. For more information, email: joana@angramarcas.com

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I don´t have any interest in licensing the brand, only to be a supplier. How do I proceed?
Send your contacts and which kind of business you are in to joana@angramarcas.com and renata@rockofficial.com and they will contact you. .
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12
Making a WYD product without the necessary authorization

You will be doing something illegal, against the reserved rights. You will be notified and then sued.

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Can I use the brand in objects which will not be for sale?
No, the JMJ brand is a registered brand and can only be used with authorization. To use images with commercial goals like advertising campaigns, contact Angra Marcas (joana@angramarcas.com) . If the brand will be used exclusively for a non commercial purpose and only with the intent to broadcast the event, contact us for an authorization at this email: comunic@rio2013.com .
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